William McDonough about Cradle to Cradle Design Day @ Park2020


Cradle to Cradle® has become a viable and successful design platform in
the built environment in The Netherlands. More and more Dutch companies and municipalities are implementing this philosophy because of its high economical and social value and in order to realise its positive benefits in terms of quality and identity.
Exactly what are the unique characteristics of Cradle to Cradle® design? How is it being implemented in actual projects?   What products are available? And how is increased value being realised?

Following prominent speakers in the field of Cradle to Cradle® philosophy will share their knowledge and give insight into its application.


William McDonough – William McDonough + Partners

Jeroen Grosfeld – N3O Innovative Design and Engineering

Hans Goverde – Kraaijvanger  architecten

Francesco Messori – Ddock Design Development

Steven Beckers – Lateral Thinking Factory

Jos Bogaarts – Buro Bogaarts interiordesign

The  20|20  Experience Center of Park 20|20 -  designed by William McDonough co-creator of the Cradle to Cradle philisophy- organises the Design Day as a platform where professionals can share knowledge and become inspired.

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