Graduation Assignment Bjorn de Koeijer Cradle to Cradle® packaging for Van Houtum

Van Houtum | A deeply felt respect for people and the environment has determined the operations of Van Houtum for over 75 years. The company’s mission is to develop innovative solutions to improve toilet hygiene with exceptional environmental performance. This has resulted in Satino Black, the first and only Cradle to Cradle certified hygienic paper in the world.

Bjorn de Koeijer | As a student Industrial Design Engineering at the University of Twente, Bjorn de Koeijer has been highly interested in Cradle to Cradle® for some years. In 2010, after having worked on the launch of the first Cradle to Cradle® master track in the world, his interest in the subject aroused. In his master track, Bjorn has focused on Cradle to Cradle® (both the principles, methods and tools as well as design for Cradle to Cradle®) and packaging design.

Assignment | Within Van Houtum’s Cradle to Cradle® roadmap, the search for Cradle to Cradle® packaging is intended. As his graduation assignment, Bjorn focuses on this request. The aim of his assignment is a research into Cradle to Cradle® packaging in general and specifically for one of Van Houtum’s products.

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