On Wednesday 21th May 2014 Douglas Mulhall gave an inspiring presentation at the C2C ExpoLAB. This presentation was part of a course of worlds first Cradle to Cradle Mastertrack – Cradle to Cradle Design Paradigm lectured by Dr. Tanja Scheelhaase and is an academic chair of Prof. Dr. Michael Braungart. This master track is given at University of Twente at the faculty Industrial Design Engineering.
This presentation was hosted at the C2C ExpoLAB, where a few lucky other persons could join this inspiring presentation. For everybody who would like to view it again, of for everybody who was not there, the presentation is now at the C2C Centre!
This presentation is divided in 12 parts, every part has a different theme. The main theme is about why the circular economy is empowered by Cradle to Cradle.
In 2014, the World Economic Forum declared in a new publication that material flows are a priority for the Circular Economy. The World Economic Forum cited Cradle to Cradle methods pioneered by Braungart, McDonough and EPEA for high quality material reuse. The lecture will describe how C2C methods are practically applied in actual business cases for powering the Circular Economy. The relevance of Cradle to Cradle on the European level and for the global economy will be highlighted.
Part 2 - pending